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a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings.
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Origins
Although the origins of music videos date back much further, they came into prominence in the 1980s, when MTV based their format around the medium. Prior to the 1980s, these works were described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip" or "film clip".
Music videos use a wide range of styles of contemporary video making techniques, including animation, live action filming, documentaries, and non-narrative approaches such as abstract film. Some music videos blend different styles, such as animation, music, and live action. Many music videos interpret images and scenes from the song's lyrics, while others take a more thematic approach. Other music videos may be without a set concept, being merely a filmed version of the song's live performance.
Music videos use a wide range of styles of contemporary video making techniques, including animation, live action filming, documentaries, and non-narrative approaches such as abstract film. Some music videos blend different styles, such as animation, music, and live action. Many music videos interpret images and scenes from the song's lyrics, while others take a more thematic approach. Other music videos may be without a set concept, being merely a filmed version of the song's live performance.
Types of Music Videos
Keys to a Music Video
Capture the audience
Tell a story
Fit the mood of the song
NOT JUST RANDOM CAMERA SHOTS AND ACTION EVERYTHING IS PLANNED!!!
Good Lip Sync
Tell a story
Fit the mood of the song
NOT JUST RANDOM CAMERA SHOTS AND ACTION EVERYTHING IS PLANNED!!!
Good Lip Sync
How to Lip Sync
Find your song
Memorize the lyrics
Really sing out loud (your voice will be replaced so it doesn't matter if you sound bad. Plus it just looks better)
Get in to it (your video will feed off your energy)
Memorize the lyrics
Really sing out loud (your voice will be replaced so it doesn't matter if you sound bad. Plus it just looks better)
Get in to it (your video will feed off your energy)
Music Video Examples
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Student Examples
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Lesson
(Groups of 4)
Pre-Production - 2 Days
- First, you must select your song. (ALL SONGS MUST BE APPROVE BY MR.SMITH BEFORE ANY PLANNING BEGINS)
- The content of your video must be school acceptable. No inappropriate materials allowed. (i.e. Profanity, Alcohol, Drugs, Weapons, Sexually Illicit Content, & Nudity/Semi-Nudity, No Swimsuits or Suggestive Sleepwear)
IF YOU ARE NOT 100% SURE IT IS OK, THEN ASK MR.SMITH!
- You must plan each and every lyric of your song (IT IS NOT OK TO REPEAT VIDEO CLIPS)
- Your plan must be put on a Storyboard (All plans must be either on paper or in digital format. Not in you head)
- Completed Storyboards are due March_____. Submit to Google Drive in the Music Video Storyboards Folder
- Secure all wardrobe, props, and shooting locations before you begin production
- Once your Storyboard has been approved you are ready to film
Daily Grade #1 - Storyboards
production - 4-5 Days
- Film you video
- You do not have to film in order. You should film every scene at the location before moving to a new location
- Shoot Various Camera Shots from Multiple Angles
- Film more footage than you think you need - it will definitely help you when editing
- Load you footage and put your gear away promptly everyday immediately after returning to the room after filming.
Daily Grades #4-5 - Be on task and working each and every day. Don't just hangout.
Postproduction - 3-4 Days
- Edit your video
- Make sure you have smooth transitions
- Add effects/filters to make your video look more professional
- Add the proper video titles
- Submit your video to Google Drive in the Music Video Final folder
Professionalism Daily Grade - Be on task and working each and every day